Thursday, August 11

Tag: Cambridge Analytica

The Cost of Social Media
Opinion

The Cost of Social Media

The recent Cambridge Analytica scandal and the #DeleteFacebook trend that followed, have posed important questions about the price we pay for social media. What do we really pay in return for a social internet that is ‘free of charge’? Although we don’t pay with actual currency, an argument can be made that we pay with our data. But do the benefits of using social media outweigh the costs? Todd Rosenblum, a former secretary to the White House under Barack Obama, outlines how social media companies collect our personal data as a commodity in exchange for letting us use the social media platform and its services free of a monetary charge. The more we use the platform, the more details we provide and the more third-party advertisers pay for it. However, such a willing exchange of our person...