‘This Girl Can’, and she will!
Take your mind back to 2015, before university was even a thought for you freshers, and think whether you can remember the ‘This Girl Can’ campaign. It was a national campaign set up by Sport England, that encouraged both girls and women to celebrate being active.
At some point in their lives, I feel like every girl can relate in that they’ve felt the fear of judgement and lacked confidence in taking part in sport. Research has shown that there is a mix of practical and emotional pressures that stop many women from being as active as they would like, with over 40% aged 16 and over, not getting enough exercise to healthily benefit them. This is something the ‘This Girl Can’ campaign aimed to tackle.
However, we’re now nearing the end of 2018 and the newest movement to launch is the ‘Fit G...