Beauty Comes in All Shades
For decades the beauty industry has received criticism for being overwhelmingly white, neglecting to provide for a diverse range of skin colours. In the 1940s there were makeup lines for black women but they focused on using products to lighten skin which were cunningly presented as being blemish creams. Moving to 1975, an article was published in Black Enterprise reporting on Revlon’s line of foundation, lipstick and blush for black women and Clairol’s introduction of the grand total of two makeup shades for darker skin. In 1990 Maybelline began ‘Shape of You’, makeup for black women, but this didn’t even last a decade. It appeared Maybelline only introduced this range as they saw an opportunity for profit rather than to cater for all women.
Now, we may have seen progress in the makeup...